September 3, 2020
September is Life Insurance Awareness Month and a Great Time to Engage Your Clients
Three ways you can start the conversation this month.
We’ve seen a lot of changes this year – the new normal we are all in has highlighted the need for life insurance more than ever before. One of the constants during these challenging times has been the importance of family – and the need to protect them.
Life insurance is one of the best ways to protect your family financially – now and into the future. September is Life Insurance Awareness Month, started by the nonprofit Life Happens. Reach out to your clients this month to spread the word on why “The Time for Life Insurance is Now.”
To help you get started, here are three ways to engage with your clients and prospects throughout the month:
- Gain tips by reading the weekly NL Edge Sales Idea: Each week, we’ll feature a new sales idea in NL Edge to give you a competitive advantage.
- Get social: Connect with clients and future customers using the power of social media. You will find a wealth of life insurance themed content available.
- Affiliated Agents: Please ensure NLG content is only shared through approved social media sites using Hearsay. See the Affiliated Social Media Playbook for how to do this.
- Independent Agents: Review the Social Media Playbook and don’t forget to follow the Do Good. Be Good. Make Good. accounts and share our posts! Facebook, Instagram, LinkedIn and Twitter
- Use our abundance of tools and marketing resources. Looking for an email, flier or other marketing tool on a specific product or idea? We have an eKit for that!
Coming Soon:
Our Term to Permanent Conversion eKit will be getting a face-lift later this month! Be on the lookout for more information and ways to connect with your current customers on the benefits of converting their term policy while still eligible.
