December 28, 2023
Living Benefits Awareness: Use This Pre-built Campaign to Drive Sales!
Find Campaign emails, social media posts, flyers, marketing materials, and a campaign timeline providing step-by-step instructions.
Getting your year off on the right foot with an effective marketing campaign plan will give you a competitive edge. It can be unpleasant to discover health insurance coverage limitations, such as that personal assets must be used to pay for care. Potentially devastating a lifetime of savings and the financial legacy a family built. Layer in potential tax complications of using assets that might have substantial taxable gains, could add additional financial consequences and compound the problem.
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Life Insurance with Living Benefits Campaign
Permanent life insurance can also provide liquidity through policy loans and withdrawals and exercising living benefits¹ in the event of a qualifying terminal illness, chronic illness, critical illness, Alzheimer’s Disease or critical injury in conjunction with a coordinated care plan makes sense.
Find Campaign emails, social media posts, flyers, marketing materials, and a campaign timeline providing step-by-step instructions.
Learn More below!
Looking for additional articles on Living Benefits?
Life Insurance You Don’t Have to Die To Use – Living Benefits
In addition to providing a death benefit, optional Accelerated Benefits Riders offer protection while alive¹!
Be Proactive – Cost of Chronic Care and Alzheimer’s
We have recently expanded our suite of living benefits by adding an Alzheimer’s Disease Rider. In addition to the death benefit protection, this rider could help ease the burden if you are diagnosed with Alzheimer’s disease or Lewy Body Dementia. This rider allows for payment of a portion of an insured’s death benefit, on a discounted basis¹.
Care Coverage Can Be Complicated, but Preparing Doesn’t Have to Be – permanent Life Insurance
permanent life insurance can provide liquidity through policy loans and withdrawals and exercising living benefits¹ in the event of a terminal illness, chronic illness, critical illness, Alzheimer’s Disease or critical injury in conjunction with a coordinated care plan makes sense.
- Living benefits are provided by riders, which are supplemental benefits that can be added to a life insurance policy and are not suitable unless you also have a need for life insurance. Riders are optional, may require additional premium and may not be available in all states or on all products.
