March 23, 2023

Wink, Inc. Ranked National Life #1 in IUL Sales

Holding our #1 spot for eight consecutive quarters!

 

National Life Group dethroned Pacific Life as the top seller of Indexed Universal Life (IUL) in 2021 and we have held our spot for eight consecutive quarters, totaling all of 2021 and 2022, according to Wink’s Sales & Market Report¹.

Wink announced in a March 7 news release: “Items of interest in the indexed life market included National Life Group retaining their #1 ranking in indexed life sales, with a 14.7% market share.”

National Life remains dedicated to serving middle America, “we are proud of taking care of underserved markets, and we are always striving to earn the privilege of serving our clients,” National Life Group Chairman, CEO, and President Mehran Assadi said.

“This is what we mean when we say the National Life mission is to do good, be good, and make good. The better we do as a company, the stronger it makes us, and the better we can do for our policyholders and in our communities. “

Learn more here about National Life Group’s corporate philanthropy with programs that include a commitment to ending childhood hunger, children’s mental health, LifeChanger of the Year, and other social responsibilities.

An industry trade group, LIMRA, placed National Life as #10 for individual life insurance sales out of all reporting U.S life insurance companies in 2022². 

Ready to start helping your clients benefit from our IUL lineup? Get started with our comprehensive eKit here.

 


  1. #1 in IUL Sales Wink Sales & Market Report, 4Q2022.  Per LIMRA US Retail Individual Life Insurance Sales Participant Report, 4Q2022, NLG is #3 in IUL sales by a different sales criteria. 
  2. #10 in life sales LIMRA US Retail Individual Life Insurance Sales Participant Report, 4Q2022