NLG Continues to Claim #1 Spot in IUL Sales

LIMRA has released individual life sales numbers for Q3 2023 and it’s another opportunity to share our competitive edge!

Here’s what you need to know from LIMRA’s Q3 report:

• National Life Group moved into the #1 IUL position up from #2 as of the end of Q1 and has remained in the #1 IUL position as of the end of Q3.
• NLG also remains #9 in individual life insurance sales¹.
• Industry IUL sales were down 7% over the same period, 2023. Overall industry life sales were only down 1%.

We’re bringing peace of mind to clients and taking on the big guys with our industry leading IUL products!

• Permanent death benefit protection is sweetened with the upside potential, downside protection of multiple interest crediting choices,
• Comprehensive living benefits², and
• Potential for guaranteed income for life with LIBR³.

It’s no wonder our industry can’t get enough!

1.LIMRA US Retail Individual Life Insurance Sales Participant Report, 3Q2023
2. Living benefits may be provided by riders, which are supplemental benefits that can be added to a life insurance policy and are not suitable unless you also have a need for life insurance. Riders are optional, may require additional premium and may not be available in all states or on all products.
3. Life Insurance income riders typically have limitations and restrictions to exercising them, including but not limited to, minimum and maximum age requirements, years policy has been in force and minimum policy values. Receipt of other policy benefits that reduce policy values may also reduce the ability to exercise the income rider. Receipt of income benefits will reduce the policy’s cash value and death benefit, may reduce or eliminate the availability of other policy and rider benefits, and may be taxable.