May 13, 2025
The #1 IUL is Getting Even Better
The new FlexLife launches May 31.
We are excited to announce the launch of the next generation of FlexLife, available for sale starting May 31!
Here are the transition rules, plus a sneak peek of what to expect.
New Features
The new FlexLife offers clients more benefits and extra flexibility. They will love hearing about:
Premium Chronic Care Rider
Not yet available in CA or NY.
- Dollar-for-dollar payout without discounting
- Benefit up to $3 million
- Choice (at time of application) of a monthly payout of 2% or 4%
- Issue ages: 18-75
- No waiting period
- This rider has a charge based on age, rate class, death benefit, gender, and monthly payout.
Value Added Services
Not available in NY.
- Automatically added to all eligible policies at no extra charge
- Provides a range of services through our partner Homethrive
Launch Theme
Our theme for the launch of the new and improved FlexLife is Glow Up Your Life. “Glow Up” is a term popular with gen Z and gaining prominence in popular life culture, describing a positive change.
It highlights that:
- FlexLife is a stand-out product in the marketplace
- The #1 indexed universal life insurance is now even better than before
- Having life insurance gives you peace of mind so you can fully live your life and shine
Get Trained
We’ve lined up many opportunities to get trained on the new FlexLife. View our training calendar and register today.