LIAM: Life Insurance with Living Benefits: A Comprehensive Safety Net

For clients seeking the death benefit protection of life insurance while also addressing their living needs, consider life insurance with Accelerated Benefits Riders (ABRs) or Living Benefits from the insurance companies of National Life Group. These options offer a safety net for a qualifying illness or injury. ABRs provide a benefit that can be used for any purpose, such as covering medical expenses not included in insurance, experimental treatments, or household bills.

Many Americans don’t have life insurance due to several factors:

1. Perceived Cost: Many believe it’s too expensive, though they often overestimate the cost.
2. Lack of Awareness: Some don’t think they need it, especially if they don’t have dependents.
3. Complexity: The variety of policies and coverage options can be confusing.
4. Procrastination: Busy schedules and low prioritization lead to delays in getting coverage.
5. Misinformation: Misconceptions about life insurance, such as it being only for older people or those with significant assets, deter some from purchasing it.

What does this mean for you?

Your clients need to be educated on Accelerated Benefits Riders.

Our Biggest Comfort: J.R.’s Living Benefits Story

Reach out to your clients. And educate them.

Living Benefits are provided by no-additional-premium Accelerated Benefits Riders. These riders are optional and may not be available in all states or on all products. Receipt of accelerated benefits will reduce the cash value and death benefit otherwise payable under the policy, may result in a taxable event, and may affect your client’s eligibility for public assistance programs. Riders are supplemental benefits that can be added to a life insurance policy and are not suitable unless the client has a need for life insurance.

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