October 7, 2025

Honoring Breast Cancer Awareness Month: The Role of Life Insurance with Living Benefits

As we honor Breast Cancer Awareness Month, it’s essential for clients to consider how life insurance can provide both death benefit protection and support for living needs. Life insurance with Accelerated Benefits Riders (ABRs) or Living Benefits can be a vital resource.

These options serve as a safety net in the face of a qualifying illness, such as breast cancer. ABRs allow you to access funds that can be used for various needs, like covering medical expenses not included in insurance, pursuing experimental treatments, or managing everyday household bills. This October, empower your clients and their loved ones by exploring how these benefits can provide peace of mind during challenging times.

 

[bs_button size=”md” type=”link” value=”Living Benefits: Protection for When Life Happens” href=”https://merrillconnect.iscorp.com/nlg/viewDocument.action?itemNbr=103433″]

 

Clients listen with the heart.

Whether it’s breast cancer awareness or any other unexpected life challenges, clients respond most deeply when you connect with them emotionally. To inspire action and educate your clients about Accelerated Benefits Riders, leverage these powerful testimonial videos to resonate with their hearts.

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[bs_col class=”col-sm-6″]She Will Be My Future: The Tran Family’s Living Benefit Story

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Our Biggest Comfort: J.R.’s Living Benefits Story

 

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More resources on Living Benefits

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Deepen your understanding of Accelerated Benefit Riders (ABRs) and equip yourself with the knowledge to offer solutions.

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Accelerated Benefits Riders – Quick Reference Guide

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Life Insurance with Living Benefits

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Accelerated Benefits Riders Product Guide

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[bs_citem title=”Living Benefits Email Template” id=”citem_7ca4-1a0c” parent=”collapse_fc44-5a7d”]

 

Download the email template


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