September 17, 2024

Alzheimer’s Awareness Month Is Made Better with Our Rider

As the exclusive provider of the Alzheimer’s Disease Rider, you will distinguish yourself from your competitors!

It is through the experiences of caring for a person with Alzheimer’s that we gain an understanding of the emotional, physical, and financial challenges that this devastating disease brings both to the care receiver and those who care for them. Moreover, there is a possibility that someone may be able to live for a long period of time with this condition.

Stand out from your competitors with The Alzheimer’s Disease Rider!

Alzheimer’s Awareness Month Facts

  • The fastest growing age group in the U.S. is people over age 85. 1 This demographic shift could have a profound impact on family caregiving.
  • About 1 in 9 people aged 65 and older has Alzheimer’s dementia. 2
  • Families typically pay 70% of medical costs out of pocket. 2
  • Last year the estimated healthcare costs associated with Alzheimer’s disease treatment was $321 billion. 3

 

With all of these factors at play, it is clear that being prepared is essential. 

In addition to the death benefit protection, this rider could help ease the burden if diagnosed with Alzheimer’s disease or Lewy Body Dementia. This rider allows for payment of a portion of an insured’s death benefit, on a discounted basis. 4

Find campaign emails, social media posts, flyers, marketing materials, and a campaign timeline providing step-by-step instructions.

Living Benefits Campaign

  1. “The fastest growing group is people over 85. It’s possible to live long and well, but how?” The Courier Journal, May 26, 2022
  2. Alzheimer’s Association; 2023 Alzheimer’s Disease Facts and Figures; March 2023
  3. The American Journal of Managed Care; https://www.ajmc.com/view/the-economic-and-societal-burden-of-alzheimer-disease-managed-care-considerations; September 12, 2022
  4. Living Benefits are provided by no additional premium Accelerated Benefit Riders. These riders are optional, and may not be available in all states or on all products. Receipt of Accelerated Benefits will reduce the Cash Value and Death Benefit otherwise payable under the policy, may result in a taxable event, and may affect your client’s eligibility for public assistance programs.Riders are supplemental benefits that can be added to a life insurance policy and are not suitable unless the client has a need for life insurance. Riders are optional, may require additional premium and may not be available in all states or on all products.